2023 Ford Puma 1.0 EcoBoost MHEV Vivid Ruby Edition

Price: £17,495. Fair price: £70 (under 1%) over the AskCar estimate of £17,425, our expected asking price for this car from its model, age, mileage and specification, drawing on 6,350 priced Ford Puma adverts on AskCar as of 6 November 2026.

AskCar lists 6,411 used Ford Puma from 1,333 UK dealerships, as of 6 November 2026.

Overview

  • Make: Ford
  • Model: Puma
  • Trim: Vivid Ruby Edition
  • Version: 1.0 EcoBoost Vivid Ruby Edition DCT FWD Euro 6 5dr (123 bhp)
  • Year: 2023
  • Mileage: 26,000 miles
  • Fuel: Petrol, mild hybrid
  • Body: SUV, 5 doors, 5 seats
  • Engine: 1.0 litres, 123 bhp
  • Gearbox: Automatic (DCT)
  • Drive: Front-wheel drive
  • Colour: Red
  • CO2: 130 g/km
  • Emissions standard: Euro 6, ULEZ compliant

About this car

With 26,000 miles on the clock, this 2023 Ford Puma Vivid Ruby Edition has done roughly 4,800 more miles than a typical 2023 Ford Puma. The dealer is asking £17,495, which is £70 above the AskCar estimate of £17,425. To work out the AskCar estimate, we analyse UK dealer adverts for 6,350 Ford Puma cars across different ages and specifications. This car was first seen in our listings data today. We checked its advertised mileage against the government's MOT record, and they match. It is advertised by Lakeside Motor Co in Hornsea. How to contact the dealer and its opening hours are on this AskCar page.

Stock data as of 6 November 2026.

How we estimate prices and check cars

Price

Fair price: £70 (under 1%) over the AskCar estimate of £17,425.

The AskCar estimate is our expected asking price for this car. It uses UK dealer asking prices, accounting for make, model, trim, version, age, mileage, fuel, gearbox, body type, driven wheels, engine size and power. It is an advertised price, not a confirmed sale price.

It draws on 6,350 priced Ford Puma adverts across different ages and specifications, as of 6 November 2026.

A 2023 Ford Puma with the 1.0 petrol engine is typically advertised at £14,500: the median of the 1,838 for sale on AskCar, as of 6 November 2026.

Time on sale

AskCar first saw this 2023 Ford Puma advertised today. About half of 2023 Ford Puma cars are gone from sale within a month of being advertised: 1,667 of the 3,246 first advertised between 10 July 2026 and 3 October 2026.

Price history

AskCar first saw this advert on 6 November 2026 at £17,495. Its asking price has not changed.

Mileage and MOT

MOT, from the government's MOT records (DVSA, the Driver and Vehicle Standards Agency), as of 6 November 2026: valid until 25 September 2027.

It has had one MOT, on 23 September 2026, and passed.

Advisories at the latest test: nearside front tyre has a cut but not deep enough to reach the ply or cords; offside front tyre has a cut but not deep enough to reach the ply or cords.

Mileage at that test: 24,997 miles, which matches the advertised 26,000 miles.

Advertised mileage is about 4,800 miles higher than the median mileage of a 2023 Ford Puma on AskCar.

Similar cars

11 other 2023 Ford Puma Vivid Ruby Edition 1.0 petrol automatic SUVs are for sale at UK dealers, from £15,998 to £19,995, as of 6 November 2026.

The 3 closest to this car in mileage:

  • 2023 Ford Puma Vivid Ruby Edition, 1.0 petrol SUV, red. Mileage: 28,058 miles. Price: £17,799, £304 more than this car. Dealer: cinch Marshall Ford Kings Lynn in King's Lynn. AskCar page: https://askcar.co.uk/car/ford-puma-2023-2134441e867c
  • 2023 Ford Puma Vivid Ruby Edition, 1.0 petrol SUV, red. Mileage: 30,000 miles. Price: £17,250, £245 less than this car. Dealer: Invicta Northampton in Northampton. AskCar page: https://askcar.co.uk/car/ford-puma-2023-19f27a7377aa
  • 2023 Ford Puma Vivid Ruby Edition, 1.0 petrol SUV, red. Mileage: 31,620 miles. Price: £16,999, £496 less than this car. Dealer: T C Harrison Derby Commercials in Derby. AskCar page: https://askcar.co.uk/car/ford-puma-2023-5198a91a112d

Browse all Ford Puma cars for sale · 2023 Ford Puma price guide

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Photos

2 photos of this car are on its AskCar page.

As of 6 November 2026, AskCar lists 598,752 cars and vans from 12,905 UK dealerships, read daily from dealer websites: over 99% of UK dealer used car adverts. No dealer pays to be listed.