2023 Ford Puma 1.0 EcoBoost MHEV Vivid Ruby Edition

Price: £16,799. Fair price: £150 (under 1%) over the AskCar estimate of £16,649, our expected asking price for this car from its model, age, mileage and specification, drawing on 6,288 priced Ford Puma adverts on AskCar as of 5 November 2026.

AskCar lists 6,349 used Ford Puma from 1,328 UK dealerships, as of 5 November 2026.

Overview

  • Make: Ford
  • Model: Puma
  • Trim: Vivid Ruby Edition
  • Version: 1.0 EcoBoost Hybrid mHEV Vivid Ruby Edition Manual FWD Euro 6 5dr (123 bhp)
  • Year: 2023
  • Mileage: 17,357 miles
  • Fuel: Petrol, mild hybrid
  • Body: SUV, 5 doors, 5 seats
  • Engine: 1.0 litres, 123 bhp
  • Gearbox: Manual
  • Drive: Front-wheel drive
  • Colour: Purple
  • CO2: 122 g/km
  • Emissions standard: Euro 6, ULEZ compliant

About this car

At 17,357 miles, this 2023 Ford Puma Vivid Ruby Edition has covered about 3,800 fewer miles than other 2023 Ford Puma cars. Its asking price of £16,799 is £150 above the AskCar estimate of £16,649. To work out the AskCar estimate, we analyse UK dealer adverts for 6,288 Ford Puma cars across different ages and specifications. This car was first seen in our listings data 8 days ago. The seller is Haynes Ford, based in Maidstone. How to contact the dealer and its opening hours are on this AskCar page.

Stock data as of 5 November 2026.

How we estimate prices and check cars

Price

Fair price: £150 (under 1%) over the AskCar estimate of £16,649.

The AskCar estimate is our expected asking price for this car. It uses UK dealer asking prices, accounting for make, model, trim, version, age, mileage, fuel, gearbox, body type, driven wheels, engine size and power. It is an advertised price, not a confirmed sale price.

It draws on 6,288 priced Ford Puma adverts across different ages and specifications, as of 5 November 2026.

A 2023 Ford Puma with the 1.0 petrol engine is typically advertised at £14,500: the median of the 1,822 for sale on AskCar, as of 5 November 2026.

Time on sale

This 2023 Ford Puma has been on sale for at least 8 days.

Price history

AskCar first saw this advert on 28 October 2026 at £16,799. Its asking price has not changed.

Mileage and MOT

Advertised mileage is about 3,800 miles lower than the median mileage of a 2023 Ford Puma on AskCar.

Similar cars

14 other 2023 Ford Puma Vivid Ruby Edition 1.0 petrol manual SUVs are for sale at UK dealers, from £13,980 to £17,995, as of 5 November 2026.

The 3 closest to this car in mileage:

  • 2023 Ford Puma Vivid Ruby Edition, 1.0 petrol SUV, red. Mileage: 18,000 miles. Price: £17,995, £1,196 more than this car. Dealer: jjmotors in Llanelli. AskCar page: https://askcar.co.uk/car/ford-puma-2023-1f94c42dc281
  • 2023 Ford Puma Vivid Ruby Edition, 1.0 petrol SUV, red. Mileage: 18,248 miles. Price: £16,495, £304 less than this car. Dealer: Bells Crossgar in Downpatrick. AskCar page: https://askcar.co.uk/car/ford-puma-2023-064cede9ac83
  • 2023 Ford Puma Vivid Ruby Edition, 1.0 petrol SUV, red. Mileage: 18,832 miles. Price: £16,495, £304 less than this car. Dealer: Astrand Motors in Aberdare. AskCar page: https://askcar.co.uk/car/ford-puma-2023-c19987a4a7e4
  • The nearest: 2023 Ford Puma Vivid Ruby Edition, 1.0 petrol SUV, red, under a mile from this car. Mileage: 29,700 miles. Price: £15,799, £1,000 less than this car. Dealer: Haynes Vauxhall in Maidstone. AskCar page: https://askcar.co.uk/car/ford-puma-2023-1c088e9e6be5

Browse all Ford Puma cars for sale · 2023 Ford Puma price guide

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Photos

4 photos of this car are on its AskCar page.

As of 5 November 2026, AskCar lists 595,776 cars and vans from 12,945 UK dealerships, read daily from dealer websites: over 99% of UK dealer used car adverts. No dealer pays to be listed.