2023 Ford Puma 1.0 EcoBoost MHEV Vivid Ruby Edition

Overview

• Make: Ford
• Model: Puma
• Trim: Vivid Ruby Edition
• Version: 1.0 T EcoBoost Mhev Vivid Ruby Edition Manual FWD Euro 6 (s/s) 5dr (123 bhp)
• Year: 2023
• Mileage: 18,832 miles
• Fuel: Petrol, mild hybrid
• Body: SUV, 5 doors, 5 seats
• Engine: 1.0 litres, 123 bhp
• Gearbox: Manual
• Drive: Front-wheel drive
• Colour: Red
• CO2: 122 g/km
• Emissions standard: Euro 6, ULEZ compliant

About this car

This 2023 Ford Puma Vivid Ruby Edition is advertised with 18,832 miles, approximately 2,300 below the typical mileage for its age. The dealer is asking £16,995, which is £399 above the AskCar estimate of £16,596. To work out the AskCar estimate, we analyse UK dealer adverts for 6,057 Ford Puma cars across different ages and specifications. The dealer may accept less. This car has been on sale for at least 143 days, and its asking price is down £500. You can find this car at Astrand Motors in Aberdare. How to contact the dealer and its opening hours are on this AskCar page.

Stock data as of 2 November 2026.

How we estimate prices and check cars

Price

Fair price: £399 (2%) over the AskCar estimate of £16,596.

The AskCar estimate is our expected asking price for this car. It uses UK dealer asking prices, accounting for make, model, trim, version, age, mileage, fuel, gearbox, body type, driven wheels, engine size and power. It is an advertised price, not a confirmed sale price.

It draws on 6,057 priced Ford Puma adverts across different ages and specifications, as of 2 November 2026.

A 2023 Ford Puma with the 1.0 petrol engine is typically advertised at £14,600: the median of the 1,759 for sale on AskCar, as of 2 November 2026.

Time on sale

The dealer may accept less. This 2023 Ford Puma has been on sale for at least 143 days, and its asking price has been cut by £500. About half of 2023 Ford Puma cars are gone from sale within a month of being advertised: 1,548 of the 3,026 first advertised between 10 July 2026 and 29 September 2026.

Price history

AskCar first saw this advert on 12 June 2026 at £17,495. Its asking price is now £16,995, £500 less. The latest price cut was seen on 16 August 2026.

Price changes recorded:

• 6 July 2026: £17,495
• 16 August 2026: £16,995

Mileage and MOT

Advertised mileage is about 2,300 miles lower than the median mileage of a 2023 Ford Puma on AskCar.

Similar cars

13 other 2023 Ford Puma Vivid Ruby Edition 1.0 petrol manual SUVs are for sale at UK dealers, from £14,790 to £17,995, as of 2 November 2026.

The 3 closest to this car in mileage:

• 2023 Ford Puma Vivid Ruby Edition, 1.0 petrol SUV, red. Mileage: 18,248 miles. Price: £16,495, £500 less than this car. Dealer: Bells Crossgar in Downpatrick. AskCar page: https://askcar.co.uk/car/ford-puma-2023-064cede9ac83
• 2023 Ford Puma Vivid Ruby Edition, 1.0 petrol SUV, red. Mileage: 18,000 miles. Price: £17,995, £1,000 more than this car. Dealer: jjmotors in Llanelli. AskCar page: https://askcar.co.uk/car/ford-puma-2023-1f94c42dc281
• 2023 Ford Puma Vivid Ruby Edition, 1.0 petrol SUV, purple. Mileage: 17,357 miles. Price: £16,799, £196 less than this car. Dealer: Haynes Ford in Maidstone. AskCar page: https://askcar.co.uk/car/ford-puma-2023-5660456a7f46

• The nearest: 2023 Ford Puma Vivid Ruby Edition, 1.0 petrol SUV, red, 18 miles from this car. Mileage: 8,807 miles. Price: £17,988, £993 more than this car. Dealer: Jeff White Motors in Cardiff. AskCar page: https://askcar.co.uk/car/ford-puma-2023-4756e3933de3