2023 Ford Puma 1.0 EcoBoost MHEV Vivid Ruby Edition

Overview

• Make: Ford
• Model: Puma
• Trim: Vivid Ruby Edition
• Version: 1.0 EcoBoost Vivid Ruby Edition Manual FWD Euro 6 5dr (123 bhp)
• Year: 2023
• Mileage: 14,023 miles
• Fuel: Petrol, mild hybrid
• Body: SUV, 5 doors, 5 seats
• Engine: 1.0 litres, 123 bhp
• Gearbox: Manual
• Drive: Front-wheel drive
• Colour: Red
• CO2: 122 g/km
• Emissions standard: Euro 6, ULEZ compliant

About this car

This 2023 Ford Puma Vivid Ruby Edition is advertised with 14,023 miles, approximately 7,200 below the typical mileage for its age. The AskCar estimate for this car is £16,610. It is priced at £16,571, which is £39 below that estimate. The AskCar estimate uses 6,214 UK dealer adverts for the Ford Puma, with adjustments for age, mileage, trim, engine and other specifications. Since we first spotted the advert 48 days ago, the asking price has dropped by £1,285. According to the government's MOT record, its advertised mileage is consistent with the latest test. The seller is Mon Motors Newport Ford, based in Newport. How to contact the dealer and its opening hours are on this AskCar page.

Stock data as of 4 November 2026.

How we estimate prices and check cars

Price

Fair price: £39 (under 1%) under the AskCar estimate of £16,610.

The AskCar estimate is our expected asking price for this car. It uses UK dealer asking prices, accounting for make, model, trim, version, age, mileage, fuel, gearbox, body type, driven wheels, engine size and power. It is an advertised price, not a confirmed sale price.

It draws on 6,214 priced Ford Puma adverts across different ages and specifications, as of 4 November 2026.

A 2023 Ford Puma with the 1.0 petrol engine is typically advertised at £14,500: the median of the 1,802 for sale on AskCar, as of 4 November 2026.

Time on sale

This 2023 Ford Puma has been on sale for at least 48 days.

Price history

AskCar first saw this advert on 17 September 2026 at £17,856. Its asking price is now £16,571, £1,285 less. The latest price cut was seen on 31 October 2026.

Price changes recorded:

• 17 September 2026: £17,856
• 24 September 2026: £17,793
• 3 October 2026: £17,329
• 15 October 2026: £16,975
• 23 October 2026: £16,720
• 31 October 2026: £16,571

Mileage and MOT

MOT, from the government's MOT records (DVSA, the Driver and Vehicle Standards Agency), as of 4 November 2026: valid until 8 March 2027.

It has had one MOT, on 9 March 2026, and passed.

There were no advisories at the latest test.

Mileage at that test: 10,585 miles, which matches the advertised 14,023 miles.

Advertised mileage is about 7,200 miles lower than the median mileage of a 2023 Ford Puma on AskCar.

Similar cars

13 other 2023 Ford Puma Vivid Ruby Edition 1.0 petrol manual SUVs are for sale at UK dealers, from £13,980 to £17,995, as of 4 November 2026.

The 3 closest to this car in mileage:

• 2023 Ford Puma Vivid Ruby Edition, 1.0 petrol SUV, red. Mileage: 13,910 miles. Price: £17,298, £727 more than this car. Dealer: Arnold Clark Huddersfield Fiat / Abarth / Jeep / Alfa Romeo / OMODA / JAECOO / Geely in Huddersfield. AskCar page: https://askcar.co.uk/car/ford-puma-2023-7689b6b353fa
• 2023 Ford Puma Vivid Ruby Edition, 1.0 petrol SUV, red. Mileage: 14,275 miles. Price: £16,995, £424 more than this car. Dealer: Lawtons Of Tadcaster in Tadcaster. AskCar page: https://askcar.co.uk/car/ford-puma-2023-7b4e4838eded
• 2023 Ford Puma Vivid Ruby Edition, 1.0 petrol SUV, purple. Mileage: 17,357 miles. Price: £16,799, £228 more than this car. Dealer: Haynes Ford in Maidstone. AskCar page: https://askcar.co.uk/car/ford-puma-2023-5660456a7f46

• The nearest: 2023 Ford Puma Vivid Ruby Edition, 1.0 petrol SUV, red, 13 miles from this car. Mileage: 8,807 miles. Price: £17,988, £1,417 more than this car. Dealer: Jeff White Motors in Cardiff. AskCar page: https://askcar.co.uk/car/ford-puma-2023-4756e3933de3